Whether you’re buying into your first luxury timepiece or consider yourself a watch connoisseur, we bring you your guide to watch investments — from the everyday heroes to the luxury investments that will become future heirlooms for generations to come.

The Chronograph

For those new to the watch scene, The Chronograph is a luxury watch term for the stopwatch or timer. Since its inception over 200 years ago, the classic time writer has come a long way, now seen as one of the most sought-after and popular wrist companions, it truly is a piece of history to invest in. Originally produced for astronauts, Olympic sportsmen, as well as aviation and submarine navigation, this overachiever can be used to time a space landing as much as your culinary skills in the kitchen. We’re partial to Breitling’s Navitimer — the pioneering Swiss design features an 18kt red gold bezel complete with alligator strap making it a covetable choice for those with a sporty lifestyle but fashionable enough for everyday wear.

The Classic 

On first inspection, this sophisticated timepiece looks like it has been passed down from generation to generation, worn not only as a watch but as a statement jewellery piece. This heritage style comes typically with a gentlemanly leather strap featuring Roman numerals and a precious metal casing. Historically designed to be hidden under dinner suits, the scene has since evolved, and this iconic piece has gathered serious wardrobe credentials. This season we’re lusting after Frédérique Constant’s reinvention of the classic, mixing heritage with modern-day smart app technology, it features a built-in health and sleep monitor, elegantly disguised in a sleek sought-after design.

The Racer

Watches and cars have always gone hand-in-hand, watching the clock tick as you feel the need for speed, from legendary Steve McQueen’s TAG Heuer Monaco Calibre 11 — as seen in the iconic 1971 movie Le Mans — to today’s Chopard rubber tire-inspired strap. Measure speed on the open road with Bremont’s Jaguar MKII blue perforated ticker — paying tribute to Jaquar’s iconic E-type racer car. Or for the real petrol-heads out there, opt for TAG Heuer’s Special Edition Formula 1 Chronograph, quartz-powered and equipped with a steel bracelet... go fast or go home.

The Automatic

Although automatic technology was only introduced relatively recently, most watches are designed to run today from automatic movement and components. The difference between manual and automatic is that the latter charges from the movement of the owner's wrist. For the energizers, whose active lives blend a professional mindset with a sporty lifestyle, look to TAG Heuer for premium sports styles to contribute to your 9-to-5 routine.

The Diver

If you’re looking for something for daily wear but with a more appealing construction, the diving watch is for you. Designed to be worn in the depths of the deep blue sea — or, if like us, you’re more of a water sportsman on the back of a jet ski — luminous dials and waterproof resistance are the signature trademark of this watch style. Recognised for its rotating bezel which historically was used for timing the length of presence spent underwater, this easy-on-the-eye functional, conversational piece is rigorous enough for ocean diving but fashionable enough for everyday use. Look to Ulysse Nardin’s automatic diver collection or Breitling’s Super Ocean Heritage Chronograph styles, all of which are sure to make a splash during the weekend.

The Breitling Chronomat

Known as the do-it-all watch and the big brother to the chronograph, the Chronomat was built with every kind of pursuit and man in mind. Breitling celebrated its centenary in 1984 by launching the Chronomat, designed for land, air and sea. Since then, it’s become the coveted icon for watch collectors alike. Featuring the signature Rouleaux bracelet guaranteed to be an eye-catcher at any event, invest in a piece of history that you can pass down to generations to come.